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The State of The Game

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Pirate Dude
Jun Member 2019

Pirate Dude

Posts: 463Silver Posts by user Forum Profile RuneMetrics Profile
As a 15+ year veteran I have obviously ridden some waves with this game. The massive influx of players for summer, the ebb and flow of updates, the cyclical trends that made this game something special. It's poetic and lot like life really.

My point is that anyone who has been here a while has seen this game go through some changes. Lately those changes are a decreasing client base, low highs, and lower lows.

But what is the point of Jagex making changes to the game?

1) New customer Aquisition?

2) To hold on to old players?

I can only see efforts for the second point, and that is no model for survival. That is a model to drag out the death of the game for as long as possible. There needs to be more of an effort for point number one. EOC, Smithing reworks, Weapon Beta, these are all white knuckled attempts to keep the kids turned adults in the game.

We desperately need an inflow of players. My question - How does Jagex aquire customers cheaply?

07-Jun-2019 15:02:52

Ladyolake
Jan Gold Premier Club Member 2008

Ladyolake

Posts: 3,722Adamant Posts by user Forum Profile RuneMetrics Profile
Well there was a big influx of players when OSRS went out as a phone app.

When RS3 is ready to be released to everyone I am sure that they will
get an influx too.

i have no idea what marketing plans they have. But Twitch has free things
for Runescpe players as well as the PC gaming that had the Fire lycan twice
in last 18months or so.
The richest person is not who has the most. It is who Needs the least.

07-Jun-2019 15:14:47

Blackwing
Nov Member 2012

Blackwing

Posts: 39,879Sapphire Posts by user Forum Profile RuneMetrics Profile
Pirate Dude said:
We desperately need an inflow of players. My question - How does Jagex aquire customers cheaply?

By focusing on their strengths:

1. Cheap monetization
2. Meaningful yet simple grinding
3. Well-crafted quality quests

It's no wonder why RS3 has only steadily declined over the years: Jagex has tried to change those strengths, while failing to realize that they don't have the ability to compete with anything else. Now that the MTX are pushed so aggressively and the monthly fee only gives you an incomplete experience for which you need the MTX to complete it, the game can no longer compete with its pricing against other games. Grinding they've sold out with MTX, so the meaning from it is gone. Quests are pretty much their only remaining strength, although they give them such a low priority these days that it's a waining strength as well.

Instead of those, Jagex has tried to compete with:

1. Prettier graphics (unlikely to ever succeed for them, as their graphics are still subpar compared to the rest of the industry)
2. Combat/PvM (the limitations that Runescape has doesn't make the combat good enough on its own to sell the game, e.g. being forced to click to move and movement being based on tiles)
3. Mobile client (truthfully, both Runescapes are clumsy to play without a mouse, and RS3 has further disadvantage with it being a MTX hell, so it'll just become another drop in the MTX cash grab mobile ocean)

Hopefully in the future they'll realize their actual strengths, so that the game would grow instead of dying further.
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07-Jun-2019 16:12:51

Dilbert2001
Jun Gold Premier Club Member 2006

Dilbert2001

Posts: 8,940Rune Posts by user Forum Profile RuneMetrics Profile
Keep crying declining "playerbase" won't change the actual fact that Monthly Active Users have been increasing last year.

So what Jagex doesn't have the 250k+ "concurrent players" they had 8 years ago? Bots and dummy 7/24 hours are hardly the playerbase and good that a lot of them have been banned. The only players who count are the ones who are active, abide to the EULA and perhaps more importantly to Jagex the ones who pay them.

Good thing for Jagex is the increasing Monthly Active Users are paying them, and it certainly helps them to keep breaking annual revenue and profit records.

How to "hold on" to old players? I think Jagex is already very good at that since on the average, their players are 8 year veterans as they briefed the UK Parliament. So what if just a couple of users in the forums think they are not "holding on" to old players? The actual fact is most players are happily staying with Jagex for an average of 8 years. :D

How to acquire new players? They are certainly actively doing that. They have RS3 mobile coming up. They are setting up Jagex Partners to work with and benefit from other developers and partners. They are stepping up international marketing efforts. There are plenty of uncharted international markets for Jagex to conquer. :)

07-Jun-2019 17:01:35

Chere0n

Chere0n

Posts: 1Bronze Posts by user Forum Profile RuneMetrics Profile
I think the biggest beef players have with this game is the constantly increasing stock of additions; many of which completely invalidate former bonuses that added flavor to the game. One example is the addition of the lodestone network making Cabbage port and many teleport spells worthless. It sends the message that there's no point in improving because someone will make the possibility free to all if you wait long enough, and it's all or nothing with the updates. The overflow is starting to make the RS3 version feel amorphous and soulless.

Why not add toggles to the content instead of just more content. OSRS players feel betrayed by the new format and RS3 players feel the old one lacks what they like. What if we could pick and choose what updates we use by letting us turn them on and off at will? It's not all that different from the Iron man notion already in play. We may be stuck when it comes to areas that have been changed forever, like the field west of Lumbridge castle, but it'd be nice to choose what we do and don't have so that we can tailor our experience to our preference.

As for how to do this without bloating memory space requirements in-house, why not have players foot the bill in that regard. I personally have 3.5 TB of free space on an external drive. I could easily host my relevant data and upload it to a world map for interacting with other players. Granted, I don't know what all that would entail or if it's vastly different from the current method of uplinking to an online world server. It is just our personal data and not the game itself, so you could still charge membership where relevant, and it would actually grant a true "power to the players" instead of tyranny by the majority. If viable, I don't foresee anyone having an issue; unless they like the idea of forcing their wants over others. There are those.

08-Jun-2019 01:27:18

Spearmint30
Apr Gold Premier Club Member 2012

Spearmint30

Posts: 18,052Opal Posts by user Forum Profile RuneMetrics Profile
I agree with some of what's been posted and discussed on this and similar topics before. I see why the impression is that the game "feels" dead because it is constantly being compared to the old days when there were several full worlds and 200,000+ players online listed on the homepage.

Sure, some players left because they didn't like 'x' update, some others left because they didn't like 'y' content, and yet more left because life reasons, general disinterest, etc. I believe the assumption is correct, however, that the bulk of the accounts that are no longer online anymore were illegitimate (bots and such) which were crippled by anti-cheating updates several years ago.

While that's not to say that there are 0 illegitimate accounts online anymore, they are caught and dealt with consistently. Also, another contributing factor to the "feeling" that the game is dead comes back to the fact that the players that are online often use other platforms for communication such as off-site, social media, and chat clients - bank standing and social skilling is almost a thing of the past now. Where you used to be able to walk up to a skilling area, such as the fishing guild, and find tons of conversation going on - it's just quiet.

It's just an impression we have knowing what the past used to be like and seeing the times are changing around us that gives us the idea that there's a problem that doesn't necessarily exist.
Spearmint30

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Finding new beginnings within every end.
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08-Jun-2019 01:36:41

Ladyolake
Jan Gold Premier Club Member 2008

Ladyolake

Posts: 3,722Adamant Posts by user Forum Profile RuneMetrics Profile
But its not just Runescape.. Look at WOW they had a big thing just a bit ago and
were gonna release old copys or something ..i took it to mean sorta how jagex
had to release osrs to keep a certain playerbase happy.

Most games take spells of high number then low numbers.

Jagex is still making money.. When they start loosing money then we need to
think about it dying.

Its not just Runescape as an mmorpg.. lots of this genre are declining in
numbers.
The richest person is not who has the most. It is who Needs the least.

08-Jun-2019 01:48:42

Untrimslay
Sep Member 2016

Untrimslay

Posts: 1,107Mithril Posts by user Forum Profile RuneMetrics Profile
To be honest, i don't really pay too much attention to the player base, largely because the community has gone and every world (apart from half a dozen) has less than 100 people on.

They need to focus on community... They let most aspects of the game just died that didn't involve grinding or maxing. Mini-game and D&D's are dead. For new players coming in, the game is massively complex and overwhelming. With no one to help, and most mini-games dead, what other choice do they have but to just grind? And that's no fun.

08-Jun-2019 07:12:32

Blackwing
Nov Member 2012

Blackwing

Posts: 39,879Sapphire Posts by user Forum Profile RuneMetrics Profile
Untrimslay said:
To be honest, i don't really pay too much attention to the player base, largely because the community has gone and every world (apart from half a dozen) has less than 100 people on.

They need to focus on community... They let most aspects of the game just died that didn't involve grinding or maxing. Mini-game and D&D's are dead. For new players coming in, the game is massively complex and overwhelming. With no one to help, and most mini-games dead, what other choice do they have but to just grind? And that's no fun.

They could improve the community aspect for sure, but that would be better done by rebalancing the game so that the game would still have a healthy early and midgame; no MTX to skip the grind and slowing down the exp rates from regular grinding, and then adding in some fun content for those levels so that they wouldn't feel like having to max out to the endgame asap. Minigames there would be best suited for unique rewards, with either no exp or token exp rewards, since focusing on exp as a reward from minigames will always be either too good or not worth doing. :P
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08-Jun-2019 23:15:58

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