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Lower mem price = more mems?

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Frog Home

Frog Home

Posts: 2,259Mithril Posts by user Forum Profile RuneMetrics Profile
Hi guys,

First of all, let me just clarify to everyone here that I am not asking Jagex to lower the price in Runescape membership but if they did do that, do you think there would be more F2P players who would be willing to subscribe to being a member? I am sorry if this is a dumb question and thank you all for reading this. :)

22-Jan-2019 00:29:33

Nexus Origin

Nexus Origin

Posts: 21,010Opal Posts by user Forum Profile RuneMetrics Profile
If you lower the price by 10%, and get 10% more members, have you actually accomplished anything?

If you lower it by 50% and get 30% more members, you have lost revenue.
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22-Jan-2019 00:34:23

Frog Home

Frog Home

Posts: 2,259Mithril Posts by user Forum Profile RuneMetrics Profile
Price cuts can be a bit of a gamble, though. Like you said if they lowered the price by 10%, and get 10% more members, you really would not be accomplishing anything but if they lowered the price by 10%, and get 15% more members, they would be getting something, maybe not much but still something more.

I agree with you though that most likely they would probably be losing more profit than gaining it if they decreased the price in membership.

22-Jan-2019 02:19:18 - Last edited on 22-Jan-2019 02:20:21 by Frog Home

Dilbert2001
Jun Gold Premier Club Member 2006

Dilbert2001

Posts: 7,298Rune Posts by user Forum Profile RuneMetrics Profile
Jagex raised the membership price and total member count broke all time record. Evidently, a lot of players Jagex gained recently don't care about higher membership price and as a matter of fact spending in a game they like. No. lower membership price only mean lower revenue and profits from these players.

I think a big portion of veterans players don't care about lower or higher membership prices neither since they are paying the low grandfathered price of $5 or $6 a month regardless.

22-Jan-2019 02:54:50 - Last edited on 22-Jan-2019 02:56:26 by Dilbert2001

Cyanid
Jan Member 2006

Cyanid

Posts: 23,339Opal Posts by user Forum Profile RuneMetrics Profile
Nexus Origin said:
If you lower the price by 10%, and get 10% more members, have you actually accomplished anything?

If you lower it by 50% and get 30% more members, you have lost revenue.


But you're forgetting about all the spins people will buy


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22-Jan-2019 03:09:16

Nexus Origin

Nexus Origin

Posts: 21,010Opal Posts by user Forum Profile RuneMetrics Profile
Cyanid said:
Nexus Origin said:
If you lower the price by 10%, and get 10% more members, have you actually accomplished anything?

If you lower it by 50% and get 30% more members, you have lost revenue.


But you're forgetting about all the spins people will buy
I'm not sure that lower membership price would encourage F2Pers who buy membership to buy TH keys, since they would then be getting twice the amount of keys as they are used to.
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m
_________
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McDelivery Now Available In Canada

McDonalds
-
I'm lovin' it.

22-Jan-2019 03:32:34

UrekMazino
Nov Gold Premier Club Member 2015

UrekMazino

Posts: 4,656Adamant Posts by user Forum Profile RuneMetrics Profile
Nexus Origin said:
Cyanid said:
Nexus Origin said:
If you lower the price by 10%, and get 10% more members, have you actually accomplished anything?

If you lower it by 50% and get 30% more members, you have lost revenue.


But you're forgetting about all the spins people will buy
I'm not sure that lower membership price would encourage F2Pers who buy membership to buy TH keys, since they would then be getting twice the amount of keys as they are used to.

But then they also have more skills to gain xp in/spin for. Plus bunch of items can't be used or banked as f2p, if they become p2p, they might see an incentive to buy spins.
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22-Jan-2019 06:43:22

Fire Hawk154

Fire Hawk154

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There aren't enough F2P players who could become P2P to offset the cost of reducing membership price for all current P2P players. So it would result in more members, but in a financial loss.
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22-Jan-2019 09:43:45

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